Archive for April, 2008

Subscribe to the Vanguard Newsletter

If you do not already subscribe to John Seddon’s Vanguard Newsletter then you simply must.
John Seddon authored the books "Freedom from Command and Control" and "I want you to cheat" both of which I will write reviews for at a later date. Both of which I recommend as essential to help you think about the […]

Book Review: The Guerrilla Marketing Revolution by Jay Conrad Levinson & Paul R. J. Hanley

This book answers the question "What happens if you taken Guerrilla Marketing and throw in a whole bunch of NLP?". Do the methods in here work or not? Well you’ll have to try it to find out. I do know that the coverage of NLP methods reads simply and clearly.
So Why NLP? Because, the […]

Some Business books only worth mentioning in passing

I read a lot of books but sadly some of them are not worth writing reviews of, or making notes from.  I’ve listed the most recent set below in case you feel tempted.

The Search by John Battelle

A short history of Google and Search Engines specifically and ‘Searching’ in general. Instead of the book, read the […]